communication, Marketing, and Publicity master class
Graphic Design and Preparing your material for print
communication, Marketing, and Publicity master class
Graphic Design and Preparing your material for print
Laurie Downey, Graphic Designer
David Fitzpatrick, Master of Printing
Graphic Design to Make Your Message Shine
Laurie Downey, Professional artist and retired instructor at Maine College of Art and Design, gave us a brief tutorial with tips and tricks to develop effective graphic designs with confidence. She also provided hints and tips to make sure that your print materials are accessible to people with different abilities.
Laurie's website - https://www.lauriedowney.net/
Resources for designing:
CANVA (www.canva.com) for designing layouts. Includes templates and tutorials
Wix (wix.com) for creating websites. Includes templates, hosting, including email
Coursera (coursera.org) for online classes. Includes classes on design, illustration, marketing. Many are free
Illustrators and designers in your community. You may have some in your group already!
David Fitzpatrick, Proofreader, UMaine Printing. Trying to take your printed materials to the next level? Look no further! David will bring hints and tips to help you prepare your materials for print.
Note: An alternative to publisher that will allow you to open publisher files and develop those wonderfully crisp and clear vector images David mentioned is: Scribus (https://sourceforge.net/projects/scribus/)
And more! Master Class participants shared these hints, tips, and resources:
One participant noted that she appreciates a lighter background because she often needs to print the information and heavy color prints poorly and wastes toner. Another stressed the importance of good color contrast and clear font especially if needed to be read by accessible devices or put online.
Wix.com article to make sure that our websites are accessible
Maine CITE - Information Technology is for Maine citizens to have accessible and universally designed hardware and software that enriches lives and expands job opportunities.
Tech Soup is a great resource for non-profits
Community Toolbox - Media and Advocacy
FRAME Photo Library - Free use photos of older Mainers
Lifelong Maine Publicity Toolbox - Examples from Maine's Lifelong Communities--from Letters to the Editor to refrigerator magnet designs
We are deeply grateful to AARP Maine for their thought leadership and for funding the Master Class.